DigitalPugs Media

Social Media Marketing works on a simple logic: You like what your friends like. This is the key line of Facebook’s revenue model, and can work wonders for you as well if your Social Media Optimization is optimum enough. With a Social Media Optimized (SMO) marketing strategy, you are able to get in touch with a majority of potential consumers, as well as are always exposed to the probability of being honored by the ‘word of mouth’ publicity, in the form of likes, shares and re-tweets. A Social Media Optimization plan becomes must for businesses, because a majority of the population is actively present, and if your activities, like commenting, tweeting, etc are not aligned with a creative promotional campaign for your brand, then things can go a lot worse. Hence, since social media remains sensitive, a high level of expertise should be employed to define a social media optimization plan for your networks. But, do the basic tasks such as creating an account on various social ne...

There exists no doubt about how the Internet has radically transformed the society today. Especially, how the “Online search” has left its marks in every sphere of our daily life. In fact, a vision of our dream house to our idea of getting a new car has been all influenced by the online search. When an online user enters his search parameters in query box and the result appears, it’s highly unlikely that the user is going to look beyond the first 2 pages for his answer, this is what makes it very important, rather critical, for marketers to mark their presence in first few results. This is what makes SEM significant! Search Engine Marketing services involves promoting websites using various tools such as Google Adwords, and SEO content, for websites, to increase their visibility in Search Engine Result Pages (SERPs). This internet marketing technique is used by every top SMM services company to promote its website amidst other competitive websites. The following techniques can ...

Supposed you’ve invested heavily on an offline marketing campaign. Some 100 people pass underneath your banner, and are able to read your name. Now what? They’ll Google your name. If they find you on the 1st or the 2nd page, then it’s good, else they’ll just forget about you or your banner. There goes your thousand dollar campaign in vain! So, apart from your other strategies, you must focus on today’s promotion-driving technique: Search Engine Optimization, or SEO. In Layman’s words, what Search Engine Optimization does is that it facilitates the tracking of your website by search engine’s bots, and helps it gain rank. An SEO friendly web design helps you get the much needed exposure by enabling your website gain a spot on the very first page of search engine’s results. But, SEO optimization is easier said than done, and requires a high level of proficiency in this field, keeping several factors in mind, such as the keywords, content, third party links, etc. Below are some of...